IMPORTANT NEWS: National Electric Vehicle Sweden has agreed to buy the assets of Saab Automobile and the sale is expected to be finalized during the summer.

Tuesday, March 22, 2011

Saab is a highly sustainable car brand

One of Saab's most important tasks the past year has been to re-establish people's trust in the Saab brand. Today the Swedish car magazine Vi bilägare refers to a survey conducted by IDG together with Relation Capital Partners and Novus Group. In this survey which took place in Sweden, they asked the respondents which companies are the most environmental and social responsible. And Saab placed second in the car industry!

Here is what Vi bilägare writes:
In a brand survey, where more than 3000 Swedish consumers responded to questions about how they rank the environmental and social responsibility among 151 companies in twelve industries, Volvo and Saab places number one and two in the car business.
[...]
When you disregard the type of business, Volvo is third and Saab is number seven overall.
[...]
Most sustainable car brands:
1. Volvo
2. Saab
3. Toyota
4. Volkswagen
5. BMW
6. Audi
7. Mercedes
8. Ford
9. Skoda
10. Renault
11. Opel
12. Peugeot
13. Mazda
14. Citroen
15. Honda
16. Nissan
17. Fiat
18. Seat

So that's good news for Saab Sweden.

Update: The survey can be found here.