IMPORTANT NEWS: National Electric Vehicle Sweden has agreed to buy the assets of Saab Automobile and the sale is expected to be finalized during the summer.

Friday, June 10, 2011

'Backseat Face Snap' is the UK's favourite family car game.according to Saab

Earlier this year Saab UK launched a campaign with the aim to bring back quality family time in the car and encourage parents to look a more interactive ways of keeping their children entertained during travelling as a family.

Now Saab reveals that the favorite familiy car game 'Backseat Face Snap'. This according to The game requires backseat passengers to pick four facial expressions, they then face each other and cover their faces, revealing their expressions - if they are the same, they shout "SNAP!" 

Here's what Charles Toosey, Managing Director at Saab GB,says according to carpages: 

"Our 'Bring Back Family Time' campaign came on the back of a recent poll of UK parents, which showed that many parents were not taking advantage of the fantastic opportunity to engage with their children whilst travelling in the car."
"Congratulations to our competition winner Renee and our runners-up and thanks to all the families who sent in their favourite car game ideas. We are delighted to announce the results and we hope that families will be inspired to make the most of the quality time spent together in the car as they play them."

The winners were rewarded with a family ticket to Alton Towers and a Saab 9-3 SportWagon to drive for the weekend.